Regina Blaszczyk

Edelstein Fellow

Regina Blaszczyk came to the Institute as a fellow to research her project “The Color Revolution,” which examines the history of industry’s embrace of color as a marketing device in the 20th century and the tensions surrounding its development and management by chemists, stylists, engineers, and scientists.

More from Regina Blaszczyk

True Blue: DuPont and the Color Revolution

DuPont’s colorists were prophets of the color revolution, guiding corporations and consumers in choosing hues for everything from car fenders to countertops.